We are excited to extend our digital selling capabilities with our upcoming Campaigns functionality and feature set. Users will be able to select a curated set of products, choose your recipients, customize your message and send your campaign all from within the Elastic B2B.   All campaign emails will be branded with a consistent header and footer and will support the ability to add additional marketing assets, formatted text, and featured products.  

 

The Elastic B2B brand site, can be launched directly from the email campaign.  After logging in, users will navigate directly to a filtered set of featured products or a pre-built order complete with suggested quantities.   Once the campaign is sent, brand users can track the metrics of each campaign.  Who received it? Who opened it?  Awesome right!?

 

Sellers can build customer groups that can be saved and reused.  Digital selling, relationship building, and brand promotion just got simpler.  

 

Campaigns will be a powerful tool if you are…

  • looking to create more brand awareness
  • trying to move inventory as the season closes
  • introducing a new line
  • promoting discounted items
  • working to sell smarter to targeted groups
  • committed to building relationships with new retail partners
  • selling event based or seasonal products